Get Heard in the Sales and Marketing Jungle
In today’s economic climate, being good or great is no longer good enough. Kevin’s unique approach inspires you and your business to strive for awesome. Attracting and sustaining long-term clientele should be a positive and memorable experience; one that ultimately exceeds your customer’s expectations. Further explained in ROAR!, this is the essential premise of The Awesome Experience. Defined as the convergence of Need, Entertainment and The Unexpected, achieving The Awesome Experience isn’t easy but pursuing it is certainly a worthwhile journey.
All the talk and collateral in the world won’t matter if your message doesn’t speak to your target audience, especially in our current economic draught. Rarely does everyone at a company say the same thing and seldom do they say it in a compelling manner that reaches customers. Kevin addresses these hurdles with his approach based upon a 3,500 year old secret to success and the inspiration of his latest book ROAR! Get Heard in the Sales and Marketing Jungle (Wiley, April 2010)
Whether you’re negotiating a major deal, interviewing for your first job or graduating college, the benefits of ROAR! and pursuing The Awesome Experience are endless. In a charming and motivational manner, Daum has the insight to create ROARing successes in both the professional and personal realm for anyone looking to succeed.
Kevin Daum is a bestselling author, marketer, and Inc. 500 entrepreneur. His sales and marketing approach resulted in more than $1 Billion in sales with a 95 percent pull through rate. With over 25 years of experience in theatre, finance and marketing (an odd but effective combination). As a National Columnist for Smart Business Magazine Kevin teaches companies how to pursue The Awesome Experience for their customers and has authored several books including Building Your Own Home For Dummies and the soon to be released, ROAR! Get Heard in the Sales and Marketing Jungle (Wiley). For more info visit: kevindaum.com.